What We Do
Sales and Performance Strategy
Centering employees and customers in our strategies to maximise sales and performance outcomes
Customer Experience Analysis
Crafting strategies that efficiently achieve business objectives while prioritising a seamless user experience
Workshops
Enhancing team building, communication, and culture while developing sales-focused strategies through tailored workshops
Fractional CSO & Strategic Leadership
Access high-level flexible, sales and strategy expertise on-demand to drive growth, sales and success without the full-time costs.
Sales and Performance
Strategy
We partner with you to co-create robust strategies that prioritise both your employees and customers, aiming to elevate sales and performance holistically. By delving into data and performance metrics, we pinpoint growth areas, areas needing maintenance, and those necessitating review, all while keeping the human element at the forefront. Our approach encompasses short and long-term objectives, ensuring strategies are not only efficient and realistic but also deeply rooted in fulfilling the needs and aspirations of both your team and your customers.
Customer Experience Analysis
Every successful sale hinges on the emotional experience you provide to your customers throughout their journey. Simplifying the user experience is key, alongside aligning results with your business objectives. Comprehensive analysis, including understanding your business, brand, industry, and competitors, is vital for crafting a seamless end-to-end user experience rooted in a profound understanding of your customers. However, gaining a consumer's perspective can be challenging when immersed in the day-to-day operations of your business.
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Workshops
Elevate your team's performance and foster a thriving company culture with our dynamic workshops and strategy days. Designed to strengthen team building, communication, and overall cohesion, our sessions create a collaborative environment where every voice is heard and valued. With a focus on cultivating a sales-driven mindset, our tailored programs empower your team to exceed expectations and drive growth. Join us as we embark on a journey of transformation, where strategic planning meets interpersonal development, resulting in a more united and impactful workforce.
Strategy Coaching for Founders and Business Leaders
Not every challenge requires a full strategy project. Sometimes, what’s most valuable is a trusted sounding board — someone to help you organise your thinking, build confidence, and make clear, informed decisions as you grow.
Our one-to-one strategy coaching is designed for founders and business leaders who want practical, personalised support. Many of our clients don’t need a consultant — they need a coach. Someone to guide their thinking, challenge constructively, and help them navigate uncertainty with greater clarity.
Whether you're shaping your business model, wrestling with priorities, or feeling stuck, we offer grounded, flexible support through one-off sessions or ongoing check-ins. With over 15 years of experience across industries, combined with formal coaching training, we help you cut through the noise, sharpen your focus, and move forward with purpose.
You don’t have to figure it all out alone — we’re here to help you get there.
Fractional CSO & Strategic Leadership
Fractional CSO & Sales Strategy Leadership offers businesses the unique opportunity to access high-level strategic expertise without the need for a full-time executive. As your fractional Chief Strategy Officer (CSO) or Chief Sales Strategy Officer (CSSO), I provide on-demand, personalized support for your sales strategy, growth initiatives, and team management. This service is designed to help businesses scale and refine their sales operations, drive sustained growth, and optimize retention strategies—while maintaining the flexibility of part-time or ad-hoc engagement.